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22 in 22: Year End Highlights

Marcelle Brawner
January 11, 2023
Marcelle Brawner
January 11, 2023

 

In 2022 Octane celebrated its 22nd Anniversary! We had big dreams and great hopes when we opened our doors on June 7, 2000. As we reflect on the past 22 years, we celebrate our clients, partners, stakeholders, and employees that have made it all possible.

2022 brought memorable highlights that included signature campaigns, compelling engagements, impactful client creative, as well as industry and national recognition. Our work continued to positively impact the communities where we live, work, and play.

These results would not have been achievable without the vision and support of our clients. We attribute our success to our clients’ continued success and are thankful to everyone that has been part of our journey.

A YEAR OF TOP-TIER CAMPAIGNS

2022 was a year of refining recurring campaigns and exploring new possibilities. From sexual health to the impact of statehood, we are constantly taking action to make our audience’s voices heard and needs met.

A YEAR OF COMPELLING ENGAGEMENT

We are constantly inspired by the communities we serve! Our highest moments of engagement speak to these needs of our audiences while reflecting the communities they live in.

A YEAR OF IMPACTFUL WORK

From branding to large-scale campaigns, 2022 saw us deliver inspiring and results-driven
creative work across digital, print, and beyond.

A YEAR OF RECOGNITION

MarCom Awards

Platinum and Gold Level Awards:​

  • ​Curaleaf Rooted in Good Social Impact Report ​
    Platinum Winner 2022 – Category Print Media x Publications x Annual Report x Corporate Social Responsibility ​
  • Pepco What Drives Us Responsibility and Impact Report​
    Gold Winner 2022 – Category Print Media x Publications x Annual Report x Corporate Social Responsibility​
  • HAHSTA Sexual Beings Blog​
    Gold Winner 2022 – Digital Media x Web Element x Blog Overall​

​​Honorable Mentions:​

  • ​Curaleaf USA Op-Ed – Cannabis CSR Executive Responds to Sha’Carri Richardson Elimination – USA Today​
    Honorable Mention 2022 – Strategic Communication x Media Relations/Publicity x Media Response​
  • Life Deeds Branding Refresh​
    Honorable Mention 2022 – Strategic Communication x Marketing/Promotion Campaign x Branding Refresh

WHAT’S NEXT FOR OCTANE

We plan to build on our successes from 2022 and carry our vision into the future. That means building upon new and existing client relationships to increase engagement, involvement, and impact.

As we strengthen our influence in the mid-Atlantic region and extend our reach to nationwide audiences, we will always be grounded in our core belief in social equity. We feel a strong responsibility to our community and allow it to influence how we tell our stories.

Download 22 in 22 Highlights

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